The sweet freshness of neroli in perfume Do you know what neroli is? In perfumery, it refers to the essential oil of the bitter orange flower. Neroli belongs to the white flowers, alongside jasmine, ylang-ylang, and tuberose....
The enchanting perfume of jasmine Renowned for its fragrance, jasmine is a small, star-shaped white flower. Despite its delicate appearance, the fragility of its petals contrasts with its opulent scent, which becomes more potent at...
The mystery and elegance of tobacco perfume Over the centuries, perfumery has evolved significantly. The art of composition has developed alongside the perfumer's palette, enriched with new natural or synthetic ingredients. In a perpetual quest for novelty,...
What is a niche perfume? The niche perfume sector has evolved significantly in recent years. From being an “perfume of author”, overshadowed by marketing and blockbusters, the "niche" has transformed into a lucrative market. Over...
Patchouli in perfumery: an essential ingredient In the world of fragrance, patchouli belongs to the woody family. This shrub, native to Southeast Asia, is crucial in perfumery, as it is one of the most widely used...
Musky perfume : comfort and sensuality on the menu Essential to fragrances, musk perfumes anchor their longevity while providing comfort to a composition. It is one of the animal raw materials that was once used, now replaced by synthetic...
The floral perfume : major figure in perfumery Floral perfume is a major figure in perfumery. It is, in fact, the most extensive olfactory family, encompassing a wide range of scents, from peonies to lily of the valley,...
The perfume laboratory: at the heart of our creativity Before being the coveted object on a shelf, a fragrance is the result of a lengthy creative process. A genesis that comes to life in the heart of a perfume...
The behind-the-scenes of our perfume brand, a laboratory of olfactory innovation Perfumery today revolves around two main branches. There are selective perfume brands available in conventional retail stores, and then there are alternative brands found in more exclusive circles. It is...
What to choose between eau de toilette and eau de parfum ? What is the difference between eau de toilette and eau de parfum? Which concentration suits you best? Depending on your preferences, the season, or your lifestyle, an eau de toilette...
Oud perfume : a fragrance of mystery Icons of Arabic culture, oud perfumes cultivate a woody register with sensual and mysterious undertones. While it has recently made its way into Western culture, oud wood has been used...
Powdery perfumes: embracing softness and elegance Evoking memories of maternal scents that filled childhood, powdery perfumes never fail to conjure images of talcum powder, lipstick, and other cosmetics. They owe their name to the famous rice...